Renault – Human First

Directed by Akatre

Agency: Publicis
Production by Prodigious
Executive Producers: Manu Hénoque, Ben Krecke
Line Producer: Nathan Sfez

Director of Photography:
Neel Potgieter & Teva Vasseur
1st Assistant Director: Mathieu Perez
1st Assistant Director: Joséphine Harel
DIT Simon Jayet

Post-Production by Prodigious
Post-Producer: Lalia Legan
Sup VFX: Anne-Lise Mallard
Cgi: Emily Merpillat-Monteil – L’Horda

Editor: DC: Victor Badreau (IceCream) – CC: Yanjun Zhou (Collectiv)
Color grading: Maxime Mourey (IceCream)

2025

RENAULT – UN.PATENT – PUBLICIS CONSEIL
AWARDED 2 CANNES LIONS (GOLD & BRONZE)
CREATIVE B2B: CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
PR: BRAND VOICE & STRATEGIC STORYTELLING